This Is My Magic Hour

  • Text by HUCK HQ
  • Photography by HUB
Youth, Time & the City — HUB Footwear have just released a great new mini doc This Is My Magic Hour, about a time of the day and a time in life.

This is My Magic Hour is a short film about that special time between darkness and daylight, when amazing light conditions make cities look their most seductive and intriguing. But it’s also about a stage in life; after adolescence and education but before all the responsibilities of fully-fledged adulthood. Photographer Jasper James introduces five young creative people as they navigate this important period in their lives, attempting to make a living out of the things they love.

If you’re inspired by the film, HUB want you to get involved and share your own magic hour moments. Tag your photos with #mymagichour on Facebook and Instagram to be automatically entered into a prize draw with the chance to win some great swag. They have over 150 prizes to give away, including Go Pro Hero 3+s, HUB shoes, shirts, sunglasses and a whole lot more rad stuff.

For more information about the competition head over to the My Magic Hour mini site.


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