Wes Anderson-style short film about rural Indonesia raises awareness about clean water

A Hurley H2O & Surf Aid collab — A creative and refreshing take on a charitable project that doesn't make its subjects look like something from a horror film.

The recent hoo-ha around Band Aid 30 should have been enough to persuade anyone that the days of poverty porn (in the name of charity) are over. It’s patronising, no matter how good your intentions are.

Which is why this video ‘Sammy The Explorer’, created by Stefan Hunt for Hurley H2O and SurfAid Sumba, is such a refreshing departure from the usual tummy-turningingly earnest narrative.

The video shows a bunch of surfers (or ‘ocean people’ lol) representing the non-profit organisations, who have worked with local communities over the last three years to build wells providing access to clean and safe drinking water for over 7,000 people.

The relationship between the surfers and the local people is explored in a creative and tongue-in-cheek way and draws light to an interesting and worthwhile project without pulling too hard on the heart strings.

A humble success in the age of overblown Facebook challenge-led campaigns.

Find out more about Hurley H20 and SurfAid Sumba.


Ad

Latest on Huck

Music

Why London’s queers are flocking to line dance

Stud City — With a global boom in the popularity of country music, a host of new nights attended by LGBTQ+ folk are opening in the UK’s capital. Zoe Paskett went along to find out about the community’s love for the hustle.

Written by: Zoe Paskett

Culture

“My homeland Is everywhere”: Samantha Box is redefining contemporary photography

Confluences — Finding the boundaries of documentary photography too limiting, the US-based photographer has developed a style entirely her own as a canvas to explore her overlapping identities.

Written by: Miss Rosen

Music

In the ’60s and ’70s, Greenwich Village was the musical heart of New York

Talkin’ Greenwich Village — Author David Browne’s new book takes readers into the neighbourhood’s creative heyday, where a generation of artists and poets including Bob Dylan, Billie Holliday and Dave Van Ronk cut their teeth.

Written by: Cyna Mirzai

Activism

How Labour Activism changed the landscape of post-war USA

American Job — A new exhibition revisits over 70 years of working class solidarity and struggle, its radical legacy, and the central role of photography throughout.

Written by: Miss Rosen

Analogue Appreciation

Analogue Appreciation: Emma-Jean Thackray

Weirdo — In an ever more digital, online world, we ask our favourite artists about their most cherished pieces of physical culture. Today, multi-instrumentalist and Brownswood affiliate Emma-Jean Thackray.

Written by: Emma-Jean Thackray

Culture

Meet the shop cats of Hong Kong’s Sheung Wan district

Feline good — Traditionally adopted to keep away rats from expensive produce, the feline guardians have become part of the central neighbourhood’s fabric. Erica’s online series captures the local celebrities.

Written by: Isaac Muk

Signup to our newsletter

Sign up to the new Huck Newsletter to get a personal take on the state of media and pop culture in your inbox every month from Emma Garland, former Digital Editor of Huck.

Please wait...