Patagonia’s Worn Wear crew are here to save snow gear

Patagonia’s Worn Wear crew are here to save snow gear
Huck x Patagonia — In the coming months, the crew will visit 28 of Europe’s top snow destinations, offering free repairs on busted gear and educating riders on how they can keep it in optimum condition for as long as possible.

For Patagonia, repair is a radical act.

Since launching in 2013, Patagonia’s Worn Wear programme has dedicated itself to ensuring that clothing – regardless of brand – stays in circulation for as long as possible. Be it through repair, reuse or – as a last resort, once garments have passed the point of saving – providing recycling options, Worn Wear encourages customers to extend the life of the garments they wear every day.

Why? Well, because it’s the single most important thing we can do to lower our impact on the planet and reduce the need to buy more over time. By keeping clothing in use just nine extra months, we can reduce related carbon, waste and water footprints by 20-30 per cent each (according to the UK-based group WRAP) – simply because we’re making, and throwing away, less.

JRohn_PatagoniaWWTour_Innsbruck_20170421_27

Now, in 2018, the folks behind Worn Wear are heading out on tour with the objective of visiting 28 snow destinations in and around Europe. Having set off at the beginning of January, the journey will see the crew travelling in a customised wooden snow trailer created by Belgian tiny house builders Wildernest. The trailer has been hand-built and designed so that it can travel to the toughest locations around Europe, housing technical repair equipment and plentiful supplies of hot chocolate.

The Worn Wear repair team will offer skiers and snowboarders free repairs on busted gear of any brand (including technical repairs on GORE-TEX® garments), as well as educating people on how to keep snow gear in good condition for multiple seasons and teaching skills such as patching, re-waterproofing shells and fixing zippers.

For Patagonia – who have just opened a new store in Manchester, which will be the company’s only mono-brand destination in the UK – it’s about celebrating the stories we wear.

JRohn_PatagoniaWWTour_Innsbruck_20170421_37_Katharina_Poell copy

 For a full list of the Patagonia Worn Wear tour dates and locations, see here.

Enjoyed this article? Like Huck on Facebook or follow us on Twitter.

 

Latest on Huck

In a world of noise, IC3PEAK are finding radicality in the quiet
Music

In a world of noise, IC3PEAK are finding radicality in the quiet

Coming Home — Having once been held up as a symbol of Russian youth activism and rebellion, the experimental duo are now living in exile. Their latest album explores their new reality.

Written by: Isaac Muk

Are we steamrolling towards the apocalypse?
Culture

Are we steamrolling towards the apocalypse?

One second closer to midnight — While the rolling news cycle, intensifying climate crisis and rapidly advancing technology can make it feel as if the end days are upon us, newsletter columnist Emma Garland remembers that things have always been terrible, and that is a natural part of human life.

Written by: Emma Garland

In a city of rapid gentrification, one south London estate stands firm
Culture

In a city of rapid gentrification, one south London estate stands firm

A Portrait of Central Hill — Social housing is under threat across the British capital. But residents of the Central Hill estate in Crystal Palace are determined to save their homes, and their community.

Written by: Alex King

Analogue Appreciation: Maria Teriaeva’s five pieces that remind her of home
Culture

Analogue Appreciation: Maria Teriaeva’s five pieces that remind her of home

From Sayan to Savoie — In an ever more digital, online world, we ask our favourite artists about their most cherished pieces of physical culture. First up, the Siberian-born, Paris-based composer and synthesist.

Written by: Maria Teriaeva

Petition to save the Prince Charles Cinema signed by over 100,000 people in a day
Activism

Petition to save the Prince Charles Cinema signed by over 100,000 people in a day

PCC forever — The Soho institution has claimed its landlord, Zedwell LSQ Ltd, is demanding the insertion of a break clause that would leave it “under permanent threat of closure”.

Written by: Isaac Muk

Remembering Taboo, the party that reshaped ’80s London nightlife
Music

Remembering Taboo, the party that reshaped ’80s London nightlife

Glitter on the floor — Curators Martin Green and NJ Stevenson revisit Leigh Bowery’s legendary night, a space for wild expression that reimagined partying and fashion.

Written by: Cyna Mirzai

Sign up to our newsletter

Issue 81: The more than a game issue

Buy it now